The digital marketing industry in Ireland is booming, with nearly every company leveraging digital platforms to engage with customers. This growth presents excellent opportunities for marketers with in-demand digital skills, making it an ideal time to build and grow a successful career in digital marketing in the country.
“Some of the biggest social media companies in the world, such as Google, Instagram, Meta, Tik Tok, X and WhatsApp are based in Ireland. Social media is a vital part of any digital marketing campaign and a powerful channel for advertising. Specific demographics can be targeted, on their preferred social media, with the potential to reach a worldwide audience instantaneously” (Careers Portal, 2025).
This programme offers students the ideal combination of subjects to enable them to acquire knowledge, skills and competence to gain direct entry into the workplace in a digital marketing or business related role, or to progress to further or higher education.
Students who undertake this course also have the opportunity to progress to a QQI Level 6 Advanced Business with I.T. course at Moate Business College which can provide advanced entry at second year level Digital Marketing courses in some of the Technological Universities.
All mature students (23+) without these qualifications are welcome to apply
Note: Modules may be subject to change
This programme may be delivered through a blended (hybrid) learning model where learners will be required to attend on-site and online classes.
On successful completion of the course, candidates who reach the required standard will receive the following award:
Click here for Progression Routes from 5M2468
The link above is to the Progression Routes Section of the CareersPortal website. You can use this link to find the CAO courses that are available to you with your Moate Business College (MBC) QQI Award. Use the Career Sectors/Regions filters to focus your research.
Moate Business College does not accept responsibility for any errors on the CareersPortal website. It is always advisable to check the individual college website also.
This course provides the basic platform for finding employment in the Marketing and Business sector, or as a pathway to further studies. There are a wide range of opportunities in the sector, including:
